CASE STUDY – 4

A Creative Facebook Campaign

Facebook is an excellent platform to create and promote brand awareness and loyalty. Our client wanted exactly that, and also to increase the number of followers on their Facebook page. Not An Agency designed a creative campaign strategy that not only gave tactical advice but also developed the capabilities of the client’s team for ongoing success.

Process

Not An Agency provided a content marketing strategy that performed the following tasks:

Workshops for audience persona development and for campaign strategies

Playbook for management, maintenance and monitoring of the Facebook platform

Workshops on social media guidelines and policy

Result

Deeper audience analysis and insight

A new cost-effective and efficient communication channel between the business and its customers

Skilled in-house team capable of implementing successful social media campaigns in the future

A Creative Facebook Campaign

Process

Result

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